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Gill Leonard
May 04, 2025
In 2023, Cosmetics Market Size was projected to be 602.3 billion USD. By 2035, the cosmetics market is projected to have grown from 616.69 billion USD in 2024 to 800 billion USD. The cosmetics market’s annual growth rate (CAGR) is anticipated to be approximately 2.39% from 2025 to 2035. Cosmetics, once limited to a narrow category of products, have expanded into a dynamic and diversified global industry. Today’s cosmetics market encompasses a wide range of product types, including Skincare, Makeup, Fragrance, Haircare, and Personal Care items. Each of these categories is seeing distinct growth patterns as consumer preferences evolve. Skincare continues to lead the market, fueled by increased demand for anti-aging products, serums, sunscreens, and treatments that promote long-term skin health. The rise in awareness around skincare routines, boosted by dermatological education on social media and influencers, has significantly impacted this segment’s growth.   Meanwhile, Makeup remains a dominant force in the market, with consumers embracing both natural looks and bold aesthetics. The demand for clean-label and high-performance products is reshaping formulations in this category. Fragrance, on the other hand, has seen a revival as personalized and niche scents gain popularity, appealing to consumers who seek identity expression through signature scents. The Haircare segment is also thriving due to innovations in scalp treatments, hair growth solutions, and eco-conscious packaging. Furthermore, the Personal Care category, which includes deodorants, oral care, and hygiene products, continues to expand as consumers integrate wellness into their daily routines.
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